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An Overview of Skincare Formulations

In 1972, we created our first skincare product at Arizona Naturals. Within a few years, we expanded our manufacturing capabilities and shifted into private labeling for department stores, hotels, and more. As more companies started wanting unique formulations for skincare, haircare, bath products, and other personal care items, we rose to meet the demand, specializing in custom products with end-to-end manufacturing and value-add services.

We work closely with our customers to develop skincare formulations according to their vision to meet with their company values.

Formulation Basics

Skincare products are designed with a company’s desire to have a specific need met.  Skincare formulations may address how to improve wrinkles, hyperpigmentation, dryness, elasticity, and more, while other products cleanse and remove makeup and exfoliate. Collectively, skincare sales make up about 30% of all cosmetic sales.

When designing a skincare formulation, there’s a lot to consider. You may need to decide between traditional vs. natural skincare, as well as what you want your product to do and how you want it to stand out. Carefully research your contract manufacturer to ensure they can create the product you’re envisioning.  It is important to ask about cost, key ingredients, testing and packaging.  Be sure you have a clear understanding of how long the entire process will take.

It is good to have an idea of the benefits of your key ingredients. However, it is not necessary to know the benefit of each ingredient or how it works.  The right contract manufacturer will have the in-depth knowledge of ingredients and chemistry to develop a formulation with ingredients that will synergistically work together to give you the desired results.

How to Develop a Formulation?

Formulating an effective, popular skincare product isn’t easy. It takes time, and there are several steps you don’t want to skip.  Knowing your company’s core values and marketing strategy, along with knowing your target market and key ingredients are vital to development of your formulation.  Providing a list of “must have” or key ingredients, a list of non-acceptable ingredients along with marketing claims, certifications and/or standards will help in developing a product that matches your final product expectations.

It is important to have an idea of what size and shape container you desire for your product.  This information can be critical to formulation development and is also essential, along with initial order quantities, in providing you accurate costs for your finished product.

Another important step is to test your products, ensure it is done correctly, and document the results.  This includes but is not limited to: stability testing, preservative effectiveness testing (PET) and compatibility testing.

Arizona Naturals works with you and your desired ingredients to create skincare formulations.

What is the Difference between Traditional vs. Natural Formulations?

The word “natural” can be misleading, as it’s not a regulated term.  Every customer has a different definition of “natural”.  We will work with you to best understand your definition of natural and the options available for formulation development between natural and traditional.

The Manufacturing Process

Arizona Naturals offers contract manufacturing services. With contract manufacturing, you can supply the formula and we will create it for you.  You will retain all rights for marketing and selling this product.  If you do not have a formula, our Research & Development Lab will create a formula for you.  While you will market and sell this product under your brand, the contract manufacturer owns the formulation rights.

Skincare Formulations from Arizona Natural Resources

As a leading developer and contract manufacturer for skincare products, our commitment to high-quality products and attentive service is backed by years of experience. To learn more about skincare formulation and our contract manufacturing services, check out our blog or contact us today.

By |December 21st, 2020|Production|Comments Off on An Overview of Skincare Formulations

Contract Manufacturing Men’s Grooming Products

Personal care products are a booming business, and in recent years, that industry growth has expanded to include men’s grooming products. At Arizona Natural Resources, we have decades of experience in manufacturing hair care, skin care, bath care, and specialty products, and the expertise to take your personal care product to the next level with our contract manufacturing services. Take advantage of our flexible and effective approach to manufacture your men’s grooming products.

The Rise of Beard Oils, Shaving Creams, Lathers, & More!

Men’s grooming options have generally been limited to a handful of unexciting options for shaving, aftershave, hair care, and skin care, with the variety and specialty products reserved for women. The world has changed, however, and men’s products are ready for their turn in the spotlight. In fact, market research indicates that by 2022, the market for men’s personal care products alone will reach $166 billion, and one recent survey noted that more than 56% of men in the U.S. who responded had used a cosmetic such as foundation or concealer. This flourishing segment of the personal care industry is an excellent area to expand into using our contract manufacturing services.

Tips for Manufacturing Men’s Grooming Products

Having a strong idea and bringing it to life can be daunting, but our team shares some tips below to make manufacturing personal care products easier:

  • Research: Know your market and ensure your product meets a need or solves a problem. Examine competing products and determine how yours stands out from them.
  • Prototyping: You think people will love your product—but are you sure? Before investing in full production, have people try a sample. Use their feedback to fine-tune your product.
  • Branding & Packaging: Your brand is what people associate with your products and company. Are you environmentally friendly? Trendy? Luxurious? Reflect that brand in high-quality packaging, remembering you only get one chance to make that first impression and catch a customer’s eye in this rapidly expanding market.
  • Launching: Finally, manufacture your product and get it out there!

Grooming Products for Men

While a single product may be your target, setting your sights on other products in the men’s grooming arena can open doors to growing your brand. Popular products include:

  • Beard oils, balms, and butters
  • Shaving creams and lathers
  • Aftershaves
  • Skin Care
  • Hair Care
  • Body Washes

The Contract Manufacturing Process


The formulation process uses raw materials to create a product meeting your specific requirements.

Testing & Regulatory Checks

Personal care products are carefully regulated for safety and compliance, so testing and evaluation are key steps in meeting those requirements.

Packaging & Labeling

Attractive packaging, proper product dispensing and label design can be crucial to your success.

Contract Manufacturing

Once you’ve created your product, met regulatory requirements, and designed packaging and labeling, the time has come to produce it.  As a contract manufacturer, we offer companies unparalleled expertise, cost-savings, and superior customer service.


The final step of the process is getting your product into stores and out to customers.

Contract Manufacturing With Arizona Natural Resources

We are ready to assist with your contract manufacturing needs with a full range of services including:

Formulation Creation / Research & Development

We have decades of experience in creating personal care products and our R&D Lab is second to none. Our in-house scientists are prepared to create your product using traditional, natural, organic, and cutting-edge ingredients to create the consistency and texture you desire.


The appearance and functionality of your packaging and labeling is nearly as important as the product itself. We will work with you to select suitable packaging that best matches your product specifications.

At Arizona Natural Resources, we’re eager to take your men’s grooming products from concept to customers’ hands. With our long-standing commitment to quality and integrity, we stand ready to meet or exceed your requirements. Contact us today to discuss your contract manufacturing needs.

By |November 5th, 2020|Production|Comments Off on Contract Manufacturing Men’s Grooming Products

Starting an Indie Beauty Brand? Helpful Tips and Key Considerations

In 1972, Arizona Natural Resources (ANR) began operations with a single product—mineral mud masks. Over our nearly 50 years in business, we added numerous other skin, hair, and other personal care products to our repertoire and, in the mid-1990s, shifted our focus to providing contract manufacturing solutions to those seeking to launch their own products or an indie beauty brand.

Contract manufacturing allows companies to hire a third-party company to produce custom goods for them. In the personal care product industry, these partnerships allow the contracting company to focus on other core business operations—such as marketing and distributing their cosmetic and other beauty products—without having to worry about development and production operations. As a result, they can significantly streamline internal operations and reduce overall operational costs. Both of these qualities are essential to the successful launch of an indie beauty brand.

How to Start an Indie Beauty Brand

If you’re planning to start an indie beauty brand, there are many factors that need to be considered to ensure the success of the business. Below we provide some helpful tips to guide you through the pre-launch process.

  1. Familiarize yourself with FDA regulations.In the United States, cosmetics and other personal care products are subject to regulations from the Food and Drug Administration (FDA). These guidelines apply to both the manufacturing and marketing (i.e., the labeling and packaging) of the products. It is essential to obtain an understanding of the FDA and industry rules and regulations to ensure you conduct business legally.
  2. Create a niche product. The beauty industry is highly saturated. Standing out among the broad selection of products available necessitates choosing a product or narrow line of products that fill a void in the market.
  3. Test the product.Create samples and distribute them among a small group of your target audience to determine whether it meets you and your target market’s expectations.
  4. Figure out how to scale the business.When planning operations, it is important to leave room to grow. For example, hand-painted packaging offers a nice touch early on. However, it can severely limit your ability to accommodate a greater number of orders. Similarly, manufacturing and packaging products at home saves money initially, but forming a partnership with a contract manufacturer allows you to scale your supply to meet changing demand.
  5. Register the business.Before you begin operations, you need to register your business and secure business insurance. Employing the help of an accountant and lawyer earlier on can streamline both of these processes, but it is possible to fulfill these requirements by yourself at a lower cost.
  6. Develop branding and packaging.The aesthetic of your brand and product packaging should match your vision. Professional designers can help you create the vibe you want.
  7. Build a marketing strategy.Once the approved product is manufactured and packaged, you need to get the word out about its release. Your marketing strategy can include attending beauty industry events, posting on social media, forming partnerships with beauty influencers, and other marketing tactics.

Key Factors to Consider

If you’re looking to start a new beauty brand, you must make a critical decision: will you manufacture your products yourself, or will you partner with a contract manufacturer? While both options are viable, there are many reasons to choose the latter, including the following factors:

  • Cost-effectiveness:By outsourcing your manufacturing operations, you avoid the costs associated with purchasing manufacturing equipment and training employees to use it.
  • Production speed:The contract manufacturer you choose likely has experience producing similar products to the one(s) you require, they will typically have the knowledge and tools needed to optimize production operations.
  • Quality control:Contract manufacturers should already have the QC processes in place to guarantee the finished products meet industry standards and your standards.
  • Business focus:Contract manufacturing partnerships free up your time and resources to focus on other aspects of your business—e.g., customer service, quality assurance, and marketing—to ensure they get the attention necessary for your business’s success.

Once you’ve decided to go with contract manufacturing for your indie beauty products, the next step is finding the right manufacturer. Here are a few things you’ll want to keep in mind:

  • Do they have the resources (i.e., the experience, employees, and equipment) to produce your products?
  • Do they do business the way you want to do business? How will you assess performance or make changes?
  • Do they have the ability to grow with you? Can they handle the volume you require and give you the attention you deserve?

ANR: The Ideal Contract Manufacturing Partner

A contract manufacturer can help you get your indie beauty brand off the ground and into the hands (and hearts) of consumers. If you’re looking for an experienced partner, turn to the experts at ANR. To learn more about our contract manufacturing capabilities and how we can facilitate the success of your new business, contact us today.

indie beauty brand

By |July 22nd, 2020|Production|Comments Off on Starting an Indie Beauty Brand? Helpful Tips and Key Considerations

The Basics of Custom Formulating Your Skin Care Products

Arizona Natural Resources provides industry-leading contract manufacturing services to some of the world’s most well-known brands and Fortune 500 companies. Our expert custom formulating chemists, state-of-the-art equipment, along with our trained and experienced staff provide complete formulation development. We take your product ideas from concept through delivery in the highest quality standards while providing the most cost-effective solutions available.

Skin CareConsiderations for Skin Care Formulations

There are a variety of factors to be considered before choosing a contract manufacturer for custom formulating. Properly vetting your potential skin care product manufacturer could make the difference between a successful or unsuccessful product launch. We will work with you to create a formulation that meets your product idea and desired performance, while providing you transparency and honesty through the development; scale-up and product launch process.


The claims made about the purpose or effect of the product may determine the laws or regulations that impact them. For example, if a brand claims that the product can prevent or treat disease, it is considered a drug and will fall under the scrutiny of the Food and Drug Administration (FDA) as an over-the-counter (OTC) product. As long as the claims made by the brand are purely cosmetic claims, they do not require FDA approval before releasing them to the public.  We will do our best to educate you on this aspect of product claims; however, we advise that our customers consult their legal counsel and/or regulatory consultant for review and approval before launching the product.

Custom Formulation Tips

The following tips will guide you toward a successful custom formulation for your product.

  • Ask the important questions: Who is the target market for this formulation? What are the benefits and attributes of this product? What is the expectation of appearance, color, texture and fragrance for this product? These are just a few questions to consider.
  • What is my cost: It is recommended that you have a cost in mind for the final product.  This will help us to guide you in development of the product.
  • Ingredient restrictions and key ingredients to include: Along with the target market, key ingredients and ingredient restrictions are vital to development of your formulation.  Providing a list of “must have” or key ingredients, a list of non-acceptable ingredients along with marketing claims, certifications and/or standards will help us in developing a product that matches your final product expectations.
  • What is the final packaging: It is important to have an idea of what size and shape container you desire for your product.  This information can be critical to formulation development and is also essential, along with initial order quantities, in providing you accurate costs for your finished product.
  • Time-line: Develop a time-line for your product.  Your time-line should include items such as:  product development time; formulation stability, PET and compatibility testing, packaging and decorating time; scale-up manufacturing and filling, shipping and most important anticipated launch date.  These are some of the critical items to consider when developing your time-line.
  • Test your formulas: Test your products, ensure it is done correctly, and document the results. This includes but is not limited to: stability testing, preservative effectiveness testing (PET) and compatibility testing.

When Quality and Consistency are Paramount

Many factors must be considered carefully before choosing your skin care contract manufacturer. It is essential to know the legal ramifications and the ins and outs of the custom formulating process. When safety, quality, consistency, and cost-effectiveness are critical, you need Arizona Natural Resources. Contact us today for help developing your skin care products.

Custom Formulation Tips


By |June 22nd, 2020|Production|Comments Off on The Basics of Custom Formulating Your Skin Care Products

The 6 Crucial Steps to Skin Care Manufacturing

At Arizona Natural Resources, we have been a leading developer and contract manufacturer of skin care and haircare products since we were founded in 1972. We work alongside many prestigious companies ranging from up and coming startups to prestigious, highly visible brands (including Fortune 500 companies) to provide the best in personal care, hair care, and skin care manufacturing.

Our 132,000 sq. ft. TTB and FDA registered facility includes 23 production lines with fully integrated computer tracking for production and scheduling efficiency.  Currently we develop and manufacture a wide variety of products for our clients.  We have the capability to fill tubes, bottles, jars, pump products, powder and hot fills.

At Arizona Natural Resources, we offer contract manufacturing services for Hair Care, Skin and Body Care products. In this post, we will further discuss the steps we take to complete the skin care production process.

The Skin Care Manufacturing Process from Start to FinishSkin Care

While individual products may involve unique or additional processes, the majority of our production follows these steps:

1. Non-Disclosure Agreements (NDAs)

If a Non-Disclosure Agreement (NDA) is requested by our customers, we are more than happy to oblige. Customer satisfaction is of the utmost importance to us from conception through product launch. You can rely on Arizona Natural Resources to fulfill our obligation as a partner to your company and safeguard your proprietary information.

2. Conceptualizing the Product

Using our existing knowledge on formulas as a starting point we can modify formulas from our sample library adding your required ingredients, color and fragrance.  We can match a formula you like from the marketplace with the modifications you require or if provided with a concept we can develop a new formula for you.

3. Research & Development

In this phase, we will begin the process of turning your concept into reality. Our research and development (R&D) team will:

  • Start development on your product concept or modifications to an existing concept.
  • Consider the latest relevant trends and technologies
  • Identify potential ingredients for use in your formula and begin formula development
  • Provide samples for approval.

4. Stability and Preservative Effectiveness Testing

Once a formula has been approved and meets your expectations, we highly recommend 90 day accelerated stability testing and preservative effectiveness testing.  ANR, out sources this testing at a qualified Laboratory.

5. Filling & Pack-Out Services

ANR can provide filling and/or pack-out services. We are fully equipped to fill your formulas to meet the exceptional standards set forth by our Quality Department. During this step, we will compile the Bill of Materials for your product. Your Account Executive will help you determine any production sampling, pilot and line trial requirements along with any other special requests tailored to your needs.

6. Packaging Support

Packaging is an incredibly vital aspect in the marketability of your product, as it helps with brand identification and visual appeal. Packaging must be reviewed to ensure it is viable for the formula and to ensure that it can be filled with our equipment efficiently.

Everything at ANR is manufactured to each customer’s specifications, and we do not stock any packaging.  You have the option to provide us with your packaging or we can help guide you with your needs and acquire your packaging for you.  Currently, we can fill:

  • Bottles
  • Tubes
  • Airless pumps
  • Jars
  • Pouches

Label Manufacturing from Arizona Natural Resources

No matter what type of skin care product you are creating, working with a seasoned skin care manufacturer will make the process smoother and simpler. Ever since we were founded, it has been our goal to provide our customers with quality, service, value, honesty, and innovation. To work with our experts on your next project, contact us today.

By |January 28th, 2020|Production|Comments Off on The 6 Crucial Steps to Skin Care Manufacturing

Cosmetics and Preservatives

We are living in an era where consumers are seeking out products that are free from certain ingredients usually coined as “harmful”. The terms natural and organic are music to the ears of today’s consumer. Selecting products with these labels makes a lot of sense especially in food products, but is it really the wise choice when it comes to cosmetics? Especially when it comes to preservatives?

If you ever hear “that has a lot of preservatives” it usually is about something in a box or can with an expiration date many months or years away. The preservatives help keep it edible that long.

A preservative by definition is any substance or chemical that prevents decomposition in things such as medical drugs, food, drinks, and cosmetics.

For preservative suppliers, the rising demand for natural products has put them in a uncomfortable position. Unlike food products, preservation is essential for cosmetics. In response, companies are trying to deter the negative perception by offering products with greener or lower levels of preservatives. Also, other type of preservative formulations.

For example, Jeen International has recently showcased two liquid blends that can meet preservation needs of cosmetics, Jeecide AA and Jeecide AA Plus. “Even if the industry recognizes that there is no scientific basis of some for the stigma, our industry is responding to consumer perception,” said Albert Babik, general manager of Jeen.

Other companies alternative solutions are:

  • Preservatives free of phenoxyethanol
  • SharoSense preservatives composed of naturally-derived thymol and laboratory proven technology
  • Amplify which is a proven preservative technology combined with ethyl lauroyl arginate and free of paraben, formaldehyde, and CIT/MIT.

“The preservatives market is very dynamic with sudden changes driven by the latest regulatory restriction or even news and social media,” said David Koehl, global business manager of Troy, a home and personal care formulator company. For example Koehl said that phenoxyethanol which is and has been a safe and effective preservative is being scrutinized today because of bad information being put out on the Internet and social media. But that does not stop Troy from using it.

Just like many years ago it was suddenly popular for formulation companies to seek paraben-free preservatives and today parabens are accepted as safe and effective for formulations. Trends like these have made Phil Hindley, head of global marketing preservation say “If people want a sustainable preservation industry within home and personal care, then it needs to be done at collaborative level—suppliers, NGOs, etc.”

Rather than use negative advertising by throwing out labels such as “preservative-free,” the whole industry including NGOs need to work together to drive innovation and give consumers what they want. Because at the end of the day, there is no way moisturizers or shampoos lasts more than a month without any preservatives.


By |October 26th, 2017|Production, Research & Development|Comments Off on Cosmetics and Preservatives

Most Women Are Buying Organic Skincare Products

Like the food industry going towards more organic and natural options, the skincare industry is now going the same route by crafting their products with more natural ingredients. Forty to 50 percent of women in the U.S. are looking for products with natural or organic ingredients, according NPD Group’s Women’s Facial Skincare Consumer Report.

What classifies these skincare products as natural or organic is that they are made without the following ingredients, which can be seen as harmful:

  • Fragrances
  • Parabéns
  • Phthalates
  • Sulfates
  • Gluten

“Current trends across industries, from the food we eat to the clothing we wear, have been geared towards natural and safe ingredients; the same holds true when it comes to consumers’ purchase criteria for skin care. Consumers today are expecting transparency and full disclosure, and it is critical for brands to clearly state their position on such issues such as ingredient usage and product testing.” states Larissa Jensen, Executive Director and Industry Analyst at The NPD Group.

Some of the stats published by The NPD Group’s study are:

  • 4% increase in women buying skincare products that are for sensitive skin, contain no fragrances, and are hypoallergenic.
  • 48% of respondents look for skincare products formulated from natural or organic ingredients.
  • 7% increase in women buying skincare products that free of parabens, phthalates, sulfates and gluten.

This study is in correlation with the amount of environmentally skincare products being made and sold in the last year. In fact, sales in the skincare industry for organic and natural products increased by 13% in the last year, according to the NPD report.

There is nothing to worry about in this rising trend even if women are becoming picky about the skincare products they purchase. It is in fact helping the skincare industry by increasing sales in complementary skin care products such as face masks. More than a fifth of women are using more than four skincare products a day, according to the report. From facial cleansers to lip products and moisturizers, this trend is increasing engagement and sales like never before.

If you are in the skincare industry or are looking to enter, then organic and natural products is the route to go. If you are in need of a consultation regarding the skincare industry, whether it be manufacturing, research and development or formulation, Arizona Natural Resources can help.

Thirty percent of women are now using face masks, making this the fastest-growing segment in the skin care market with a 37% increase in face mask sales from prestige beauty brands.

“The fact that consumers are open to expanding their skin care routine presents an opportunity for brands to look beyond the basic regimen of a cleanser and moisturizer,” said Jensen.

“By adding supplementary products such as masks, consumers can engage and experiment with a brand in new ways, which generates more excitement, translating to more sales, for the skincare category.”


By |October 11th, 2017|Research & Development, Sales & Marketing|Comments Off on Most Women Are Buying Organic Skincare Products

Probiotics and Skin Health

Recent research has shown that probiotics are actually good for the skin. For years they have been known to improve one’s health and immune system. But now research has finally reached a good understanding of how they can actually strengthen the skin and make it less prone to dryness. Those are some of the significant attributes consumers seek when looking for skin care products. In the last few years there have been an influx of skin care products that promote their probiotics and benefits for the skin.

The idea of probiotics being good for the skin has been being studied for almost 15 years. The latest clinical studies found that harmful bacteria we ingest can lead to the unwanted skin symptoms such as redness and acne. Probiotics can come in many forms such as in yogurt, Kombucha, and supplements. Supplements have actually been found to hydrate the skin and reduce wrinkles.

Probiotics have acidic compounds such as lactic acid which battles the growth of pathogens. They also have bacteriocins which are very potent and prevent pathogen adhesion. Compounds such as these play a great role in improving and hydrating sensitive skin, and reducing acne, dermatitis, and skin cancer.

As of right now, only bacteria fragments or metabolites for proibidos formulas are present in skin care products. Although, there are probiotics with live bacteria cultures, they have not been found to be more effective than the ladder. But it is possible we can see some products with live bacteria cultures in the future.

Dr. Erin Gilbert MD has stated that probiotics can benefit the following skin conditions:

  • Aging
  • Acne
  • Inflammation
  • Dullness
  • Rosacea

They can also help the immune and digestive system.

Now is a better time than ever to start looking into entering the cosmetic industry, specifically probiotics. Companies like L’Oreal and Estee Lauder are leading the way with their own innovations involving probiotics. If you need more information regarding the manufacturing, quality, regulatory, research and development or packaging of cosmetics feel free to contact us here, we’re happy to help. We, Arizona Natural Resources have provided contract manufacturing services since 1972.

By |October 3rd, 2017|Research & Development, Sales & Marketing|Comments Off on Probiotics and Skin Health

Skin Care Vs. Make Up Sales

Are you thinking of entering the skin care or makeup product industry? Although both are very lucrative industries, sales from last quarter are showing more generosity toward skin care products with an increase of 6%. This means skin care sales outperformed make up sales last quarter.

As most cost-conscious consumers opt for skin care products, makeup sales have slowed down 4%. This is because the skin care industry has newer products and brands, including from smaller companies, which have been very appealing to consumers seeking unique and innovative products.

An industry analyst at The NPD Group has stated that makeup sales have been slowing down significantly since 2016. Contributing factors are the decrease of average prices for makeup and lip products are not selling as good as before.

What this means for someone looking to enter the cosmetics industry? Like people leaning towards healthier food restaurants rather than fast food, perhaps the skincare industry is more ideal to enter because people are no longer worried of covering up their skin and would prefer actually taking care of their skin.

If you are interested in the cosmetics industry and need more information and guidance, feel free to contact us. Our services range from manufacturing, research & development, quality control, regulatory and packaging specifically in the cosmetics industry.

By |September 5th, 2017|Research & Development, Sales & Marketing|Comments Off on Skin Care Vs. Make Up Sales

Estee Lauder Introduces New Modern Muse Spokesperson

Estee Lauder is a beauty product company that has named Misty Copeland as their new international spokesperson for their fragrance products categorized as Modern Muse, launched in 2013. Estee Lauder plans to advertise Modern Muse on TV, Internet, print and in-store locations. The slogan that will be used for their spokesperson campaign is “What inspires you?” and will coincide with Copeland’s messages on wisdom. Afterall, muses were originally known as Greek Goddesses that inspired creativity among all types of artists. In this case, Copeland will embrace the “modern muse” role and seek to inspire women to live life on their own terms, while making great accomplishments and inspiring everyone around them.

Who Is Misty Copeland?

Misty Copeland is a professional ballet dancer for one of the best ballet companies in the United States, the American Ballet Theatre. She is also known for the being the first African-American dancer to be promoted to first dancer there since its beginning 75 years ago. She’s also a stage performer, public speaker and writer. Other companies she’s had endorsements with are Under Armour, The Dannon Company, Dr. Pepper, T-Mobile, Coach Inc., and Seiko.

When asked about how she feels to be working with Modern Muse, she replied “I am so honoured to represent Estée Lauder Modern Muse. My two passions are dance and giving back, and I love passing on knowledge to the next generation. I also have a strong connection to the scents I wear when I perform. The Modern Muse campaign is the perfect way to see another side of my story.”

Here are some of the great Modern Muse product selections:

  • Modern Muse Spray (self-titled)
  • Modern Muse Le Rouge Spray
  • Modern Muse Le Rouge Gloss Spray
  • Modern Muse Rollerball (limited edition)
  • Modern Muse Shower Gel
  • Modern Muse Body Lotion
  • Modern Muse Shimmer Body Lotion
By |August 18th, 2017|Sales & Marketing|Comments Off on Estee Lauder Introduces New Modern Muse Spokesperson